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-- -- -- Search for: Australia Canada France Germany Greece Hong Kong Italy Korea Netherlands New Zealand Puerto Rico Spain South Africa United Kingdom United States Get IRI News and Insights Menu Subscribe to IRI News Solutions Market Performance and Strategy Track, assess and innovate - in store and out Market Performance and Strategy Market Measurement E-Commerce Audit Strategy Innovation COVID-19 Solutions Consumer and Shopper Deeper understanding of attitudes and behaviors Consumer and Shopper Insights Segmentation Innovation Activation Targeting COVID-19 Solutions Analytics and In-Market Execution Prescriptive analytics expertise to uncover growth pockets Analytics and In-Market Execution Price and Promotion Assortment Unified Marketing Measurement Supply Chain COVID-19 Solutions Media Connecting consumers viewing and buying Media Pre-Campaign Mid-Campaign Post-Campaign COVID-19 Solutions Retail Powerful solutions for more loyal shoppers Retail Collaborative Gateways Retail Price and Promotion Retail Assortment Retail Media and Activation COVID-19 Solutions Big Data Technology Driving faster and better decisions Big Data Technology Visualization Data Cloud Private Cloud Apps COVID-19 Solutions COVID-19 Solutions Daily and weekly data enables rapid decisions CPG Economic Indicators Track demand, supply, channel shift and other key metrics News Press Releases Media Coverage Events Analyst Reports Media Data Requests Insights Publications Blog C-Suite Series Podcasts Case Studies Thought Leaders Training Training Instructor-led Training E-Learning Subscribe Webinars Company About Us History Partners Leadership Board of Directors Governance Privacy Careers Careers Our Culture Our Work Our Commitment Contact Us During Black History Month, IRI celebrates the innovators, entrepreneurs and change-makers who have moved our industry forward. Learn More Forrester Report Uses IRI Data to Show How the Pandemic Has Shaped Online Grocery. Learn More Global research from Gartner shows AI, ML, natural language processing and deep neural networks are gaining ground with retailers and in unified pricing solutions. Learn More The coronavirus/COVID-19 pandemic is having a significant impact on business across the globe, including CPG and retail. Learn More The new standard in tracking consumer demand in CPG and retail. Learn More Retail Solutions, Inc. (RSi) has joined IRI. The acquisition adds RSi’s best-in-class supply chain and media solutions for CPG and retail to IRI’s leading technology, retailer data and broader suite of solutions. Learn More Previous Next Manufacturing Meet different consumers' needs with the latest insights on the market, behavior, pricing, promotion and more. Learn More Retailing As the path to purchase continues to evolve, solutions for retailers increase collaboration, capture the sale and win the shopper. Learn More Media/Advertising Maximize campaign impact with solutions that more accurately target, measure and optimize advertising. Learn More IRI Leaders Talk Vision, Focus and Execution This discussion among some IRI leaders shares what sets IRI apart, including innovation being in our DNA, bringing the best of our firm to our clients’ challenges, and collaborating closely with clients to help their businesses transform and grow. IRI provides integrated big data, predictive analytics and forward-looking insights, all on a single leading technology platform, IRI Liquid Data®, to help CPG, over-the-counter health care, retail and media companies personalize their marketing and grow their businesses. Partners The IRI Partner Ecosystem includes companies such as: News, Insights and Events C-Suite Conversations Fabian Garcia, President, Unilever North America shares how his 40 years of business experience and Unilever’s culture of supporting social missions enabled the strategic decisions at the outset of – and throughout – the pandemic. View Latest Get C-Suite Conversations Blogs While retailers and suppliers can’t constantly watch every line item across every store location to keep stores stocked, technology can. With Unify Alerts, a national retailer improved its in-stock rates and sales. Read Now Get Blogs Podcasts The pandemic of 2020 changed the way retailers and CPGs view measurement, and market share is getting a fresh look. Learn more from IRI’s Kurian Thomas, COO of Retail and Retail Executive John Holtzapfel. Listen Now Get Podcasts News IRI launched the new IRI CPG Promotions Index™, which measures the intensity of promotional activity and discounting compared to re-pandemic levels. Read Now Get News Webinars Industry leaders from RBC Capital Markets and IRI discuss what CPGs and retailers can expect to see in 2021, including some growth scenarios based on when a COVID-19 vaccine is widely available. Read More Get Webinars Blogs To increase growth in the current environment, brands must ensure their share of voice at least matches their share of their category and be working to build awareness outside of retail environments. Read More Get Blogs Careers Work at IRI At IRI, you will work on the most interesting business challenges facing the CPG, retail and media industries today. We regularly uncover new insights for our clients by closely collaborating with our colleagues and focusing on our values: Collaboration, Personal Development, Executional Excellence, Client Growth, Innovation and Creativity. These are just a few reasons why we were named by Forbes Magazine as one of America’s Best Midsize Employers. Come grow with us! Open Positions Accelerate your career by working for a company that was one of the originators of big data. Apply today to be part of our team, and bring big data to life. Search our full time positions. 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